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Berlin Fashion Week – startups strut their stuff Written by Charmaine Li on 19. January 2012

Berlin Fashion Week

Berlin Fashion Week
With the glitz, glamour and grunge of Berlin Fashion Week in full swing, a handful of online retail websites are getting in on the action.
Nelou, a Berlin-based platform for small and upcoming fashion designers, today played host to a whirlwind red-carpet tour. Travelling in convoy, a team of models and designers from Luxxus Berlin and Julice en rêve, made runway stops at popular spots across the city.
VentureVillage joined Nelou founder Regine Harr on the tour. “We’ve got six models and they’re presenting the latest collection for us just on the street and we’ve invited people to look. It’s raining unfortunately but people are watching from their safe spaces,” says Harr.
Online marketplace for tailored and handmade gifts DaWanda, also had designers take part in Berlin Fashion Week, with designer Nicole Roscher strutting her wares at one of the event’s ‘must-see’ show tents.
For those looking to get behind-the-scenes at Berlin Fashion Week, ChicChickClub has a backstage pass with stylist Jennifer Hahn up for grabs. Simply post up a comment on CCC’s facebook page about why you want to be there!
Stay posted on Village TV for our upcoming video report on Nelou’s red carpet tour at Berlin Fashion Week
Image credit: Flickr user Two for Fashion – Das OTTO-Fashion-Blog