Katharina started as a journalist and quickly found her biggest interest in exploring and developing sustainable business models for journalism. She worked as a Director New Business and Paid Content Strategy with WELT / Axel Springer. She joined Opinary in 2018 where she works and talks with more than 70 publishers in DACH helping them engaging and monetizing their audiences.
Opinary is a Berlin-based startup that established a new way for users to share their opinion in online content. Our technology helps 84 million monthly users to share their view with a tap and understand opinion trends at a glance. Publishing partners – including global leaders like The Times, HuffPost, NBC etc., use Opinary to engage and monetize their audiences, while global brands like Toyota or Mastercard boost attention, create conversions and generate insights.